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Manny Larcher shares some core principles when building a brand and raising capital
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by Manny Larcher
I don't often have time to reflect on work the last few years, so it was a pleasure sharing insights during Innovate New Albany's T.I.G.E.R. Talk 'How to build a brand and raise capital."
The advice I shared stems from my experience running a service-based consulting business, Stopwatch Creative, a B2B ad platform, Collaborate and Elevate, and venture investing with JumpStart Ventures.
Some core principles:
- Strategy is a commodity. Execution is an Art.
- You can be transactional or do life
- Relationship business
- Stay learning, stack skills
- Competition is for losers
- Actually, do community
I don't often have time to reflect on work the last few years, so it was a pleasure sharing insights during Innovate New Albany's T.I.G.E.R. Talk 'How to build a brand and raise capital."
The advice I shared stems from my experience running a service-based consulting business, Stopwatch Creative, a B2B ad platform, Collaborate and Elevate, and venture investing with JumpStart Ventures.
Some core principles:
- Strategy is a commodity. Execution is an Art.
- You can be transactional or do life
- Relationship business
- Stay learning, stack skills
- Competition is for losers
- Actually, do community
About T.I.G.E.R. Talk
The T.I.G.E.R., is an acronym for Technology, Innovation, Growth, Entrepreneurship, and Responsibility. While I was putting my talk together, I came to the conclusion that the Growth, Entrepreneurship, and Responsibility part is the most challenging to work on, so I wanted to establish some core principles that I operate with the group because the technology and innovation side of things in a way, can be simplified, through trial and error. These have been shared with me by mentors, books, and podcasts.
The T.I.G.E.R., is an acronym for Technology, Innovation, Growth, Entrepreneurship, and Responsibility. While I was putting my talk together, I came to the conclusion that the Growth, Entrepreneurship, and Responsibility part is the most challenging to work on, so I wanted to establish some core principles that I operate with the group because the technology and innovation side of things in a way, can be simplified, through trial and error. These have been shared with me by mentors, books, and podcasts.
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