by Justine A.G. Colaeb's platform stands out as a beacon for entrepreneurs seeking growth, connection, and learning. With a diverse community of business owners, innovators, and professionals, the platform offers a wide range of opportunities tailored to meet the needs of its members. Networking Excellence A key highlight of Colaeb's platform is its focus on networking. Members have the chance to connect with like-minded individuals through regular events, both virtual and in-person. These gatherings foster collaboration, allowing participants to share insights and forge valuable partnerships. Empowering Education Colaeb provides an array of workshops and webinars designed to enhance skills and knowledge. Topics such as marketing, branding, and financial strategies are covered, equipping members with the tools they need to succeed in today's competitive landscape. Mentorship and Support The platform also offers a robust mentorship program, pairing seasoned entrepreneurs with newcomers. This initiative not only supports personal growth but also strengthens the community by building lasting relationships. Engaging Online Community An active online community keeps the conversation going beyond events. Members can access forums and social media groups to discuss challenges, share resources, and celebrate achievements. Collaborative Opportunities Colaeb encourages members to engage in collaborative projects, fostering a spirit of teamwork and innovation. Whether working on community service initiatives or business ventures, participants benefit from shared expertise and resources. Tailored Feedback and Recognition Understanding the importance of member input, Colaeb regularly seeks feedback to refine its offerings. Achievements are celebrated, and incentives are provided to encourage active participation, making every member feel valued and integral to the community. Colaeb's platform is more than just a networking hub; it is a comprehensive ecosystem that supports entrepreneurs in reaching their potential. By providing opportunities for connection, education, and collaboration, Colaeb empowers its members to elevate their businesses and make a meaningful impact. Learn more and join today on colaeb.com
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by Veronica M.
In the past year, social media has continued to evolve in several key ways:
These trends reflect the ongoing adaptation of social media to meet user demands and technological advancements. Looking for support? CollaborateandElevate.com's (rebranding to colaeb.com) platform is design to help your business, whether a one person shop, to large global enterprise. Learn more and join today on their website! by Sharon L.
Businesses can enhance their marketing campaigns by using data more effectively in the following ways:
By effectively leveraging data, businesses can create more efficient, impactful, and customer-focused marketing campaigns. Need help at an affordable cost? Learn more and join today on colaeb.com
In this article with CTECH in May 2022, Oren Zeev, discussed the tech bubble burst while criticizing the excess and lack of profitability in some startups, preferring sustainable growth and efficiency. In 2007, Zeev founded Zeev Ventures, a venture capital firm that focuses on early-stage investments. Unlike traditional VC firms, Zeev Ventures operates with a lean structure, allowing for more flexibility and a personalized approach to investing. This model enables Zeev to work closely with entrepreneurs, offering not just financial support but also strategic guidance. Zeev is known for his hands-on approach and deep involvement with the companies he invests in. He believes in building strong relationships with founders, emphasizing the importance of trust and mutual respect. His portfolio includes companies across various sectors such as fintech, consumer technology, and enterprise software. Notable InvestmentsOren Zeev has been instrumental in the success of several high-profile startups. Some of his notable investments include:
Oren Zeev's career is a testament to the power of visionary investing. By prioritizing relationships and taking calculated risks, he has helped shape the future of technology. As he continues to support and mentor the next generation of entrepreneurs, Zeev remains a pivotal figure in the venture capital community. Learn more about Oren and Zeev Ventures and view some of his companies on zeevventures.com Looking for advice on your pitch deck or fundraising strategy? Click here to view this article.
But what if there was a platform that took a different approach—one that connected you directly with real experts, business owners, and investors? Welcome to colaeb.com Why Colaeb.com Stands OutReal Connections, Real Results While platforms like Facebook and Google rely heavily on algorithm-driven data to target ads, Colaeb.com takes a more human-centric approach. Instead of connecting you with abstract data points, Colaeb.com connects you with real people—industry experts, successful business owners, and savvy investors. This unique approach ensures that your advertising efforts are grounded in genuine interactions and valuable insights. Personalized Expertise On Colaeb.com, you’re not just another ad in the mix. You gain access to personalized expertise tailored to your specific needs. Whether you're looking for strategic business advice, investment opportunities, or industry insights, Colaeb’s network of professionals is ready to help you succeed. Enhanced Trust and Authenticity In a world where consumers are becoming increasingly wary of traditional ads, Colaeb.com offers a refreshing alternative. By facilitating direct connections with trusted experts and business leaders, Colaeb helps you build authentic relationships that foster trust and loyalty among your target audience. Cost-Effective and Efficient Investing in Colaeb.com can be more cost-effective and efficient compared to traditional digital advertising platforms. Instead of spending large sums on ad campaigns that may or may not reach the right audience, Colaeb allows you to focus your resources on meaningful connections that drive real results. In summary, Colaeb.com is revolutionizing the digital advertising landscape by prioritizing real connections over abstract data. If you’re looking for a more authentic, efficient, and impactful way to reach your business goals, Colaeb.com is the platform for you. Join the Colaeb community today and experience the future of digital advertising.
by Colaeb Business Growth Tips: Pitch Deck Advice:
Another template below recommended from VC firm Sequoia: Here's the 13 PPT Slide Deck Krepling Used to Raise $3.3M
How To Create a Perfect OKR Set OKR setting is a goal implementation strategy that can help you clearly define your goals, set specific expectations for your employees, and track progress among your teams. Objectives and key results (OKRs) are metrics that give your team a layout of your goal and how you plan to achieve it. Most OKR sets fail before they even start. Knowing how to write OKRs can make or break OKR implementation: View this sample term sheet from National Venture Capital Association (NVCA)Chef Nikki Steward, creator of The High-End Affair, is one of the most sought-after culinary entertainment chefs in the country. As a culinary artist, she has prepared gastronomical experiences for corporate leaders, celebrities, athletes and social influencers! Her niche approach to whole & healthy foods have enabled her to study under executive chefs from around the world. She’s toured with DJ Khaled and curated dinners for celebs, including Snoop Dogg and Quavo. In front of dinner crowds, she weaves stories about life, culture and local cuisine. Chef Nikki has mastered the art of cannabis, culinary and conversation. The High-End Affair Experience is a touring cannabis culinary entertainment brand that brings together cannabis industry influencers for an evening of food and networking. Jeni Britton is an American ice cream maker and entrepreneur, known for founding Jeni's Splendid Ice Creams. She started making ice cream in the mid-1990s and opened her first ice cream shop, Scream, in 1996 in Columbus, Ohio. However, it was with the opening of Jeni's Splendid Ice Creams in 2002 that she gained significant recognition. Jeni is renowned for her innovative approach to ice cream, using unique ingredients and flavors. She emphasizes the use of high-quality, natural ingredients and often collaborates with local producers. Her ice creams are known for their rich, creamy texture and inventive flavor combinations. In addition to her business, Jeni has authored several cookbooks, sharing her recipes and approach to ice cream making. Her books include "Jeni's Splendid Ice Creams at Home," which became a New York Times bestseller, and "Jeni's Splendid Ice Cream Desserts." Jeni Britton Bauer has received numerous awards and accolades for her contributions to the food industry, including recognition from the James Beard Foundation. Watch episode one below: by Manny Larcher
Through Dirty Coin, Alana Mediavilla-Diaz seeks to address the widespread misconceptions associated with Bitcoin and its reputation as a 'dirty coin' due to its energy consumption and alleged role in facilitating illegal activities. Alana, who spent over a year filming around the world and visiting Bitcoin mining locations, believes that the Bitcoin mining industry could play a substantial role in balancing the energy grid. "Bitcoin miners, they can just turn off instantly, give the power back to the grid, and then they can turn on instantly as well. it's a great way to balance the grid," Alana said in an interview with Rob Nelson, the anchor of the Roundtable. She calls this process, popularly known as a "crumple zone" in Texas, a win-win situation, offering more availability of energy and aiding in optimal grid management. The documentary debuted on the global stage in Warsaw during the Bitcoin Film Festival. The premiere was a huge success, and the film was honored with the Best Movie award! "The festival’s highlight was "Dirty Coin," a documentary that won Best Movie for exploring how bitcoin mining is using stranded and wasted energy to build renewable infrastructure. This film's premiere took place on the day of the bitcoin halving, which added to its impact," via Forbes. Dirty Coin has already had successful premieres in Arnhem Bitcoin City, The Netherlands - Berlin, Germany - San Juan, Puerto Rico - and Miami, Florida, and it has an upcoming show in Nashville, Tennessee, on July 24th! More dates are expected to come as the documentary prepares for its opening in theaters on October 31st. Click Here to Watch Dirty Coin in Nashville, Tennessee July 24th! by Lorenzo Thione If you’re not using AI yet, here are 5 tips to help you feel less intimidated: 1. Get familiar with it. AI isn’t just for engineers and data scientists. Understand what AI can and cannot do, how it works, and how it can add value to your business. There are lots of resources available, but reach out to me if you need advice. 2. Stay informed. AI is evolving at an unprecedented pace, with new research, technologies, and applications emerging all the time. Read all you can about AI and how it’s changing and advancing. And use AI to learn about AI: Ask ChatGPT to teach you the content of a paper or to explain its implications. I also really like SciSummary (although it’s a paid tool). 3. Tolerate the risk. Develop an intuition for where the market is moving and don’t delay experimenting and adopting new AI tools. Lead the pack, rather than following it.
4. Remember that AI isn’t a silver bullet. It's a tool, and like any tool, it's only as good as the person using it. Don’t treat it like a black box—try to develop an understanding of how the technology works as that will enable you to use it at its full potential. 5. Be a paranoid optimist. There's never been a more exciting moment in the history of humanity and the actions we take now will shape the trajectory of human progress for future generations. So let’s approach this new era with both optimism and vigilance, creativity and rigor.
by Armory Square Ventures
In this virtual roundtable, Elizabeth MacBride, Seth Levine, and Somak Chattopadhyay discuss the ingredients that go into building outlier successes in secondary markets. They also touch on the state of the venture capital industry, the snowball effects of small-city unicorns, resources available to founders outside major hubs, and the ways in which capitalism might evolve in coming decades. Seth and Elizabeth previously co-authored 'The New Builders,' and their next book is forthcoming in 2025 by Denise S. In today's highly competitive business landscape, enterprises constantly seek innovative ways to gain a competitive edge and drive sustainable growth. Enter Colaeb, a transformative platform revolutionizing how businesses identify untapped opportunities and optimize their growth strategies. Colaeb's enterprise-level offerings are designed to empower businesses of all sizes, from nimble startups to established industry leaders. Let's dive into the top 10 features that make Colaeb a game-changer for enterprises:
3. **Creative Support and Review**: The platform's on-demand creative support and review services ensure that enterprises consistently deliver high-quality, visually compelling marketing assets that resonate with their customers. 4. **24/7 Customer Success**: Dedicated customer success representatives are available 24/7 to provide enterprises with personalized guidance, troubleshooting, and strategic support to help them achieve their growth objectives.
7. **Educational Resources**: Colaeb's online and in-person events featuring industry leaders and experts provide enterprises with insights, strategies, and best practices to drive continuous improvement and innovation.
8. **Scalability and Flexibility**: Colaeb's enterprise plans offer customizable solutions that can be tailored to each business's specific needs, allowing for seamless scalability and the ability to adapt as requirements change. 9. **Streamlined Onboarding**: Colaeb's hassle-free onboarding process, which requires no new software or passwords, enables enterprises to quickly integrate the platform into their existing operations, minimizing disruption and maximizing ROI. 10. **Comprehensive Support**: From marketing and advertising to education, finances, and legal assistance, Colaeb provides enterprises with a holistic suite of support services, ensuring a solid foundation for long-term growth and success. By leveraging Colaeb's enterprise-level solutions, businesses can unlock exponential growth, gain a competitive edge, and position themselves for sustained success in today's rapidly evolving market. Unlock your full potential and take your enterprise to new heights with Colaeb.By leveraging Colaeb's enterprise-level solutions, businesses can unlock exponential growth, gain a competitive edge, and position themselves for sustained success in today's rapidly evolving market. Unlock your full potential and take your enterprise to new heights with Colaeb. by Sahil Bloom
Harsh truth: Networking is dead... 4 principles of Anti-Networking (everyone should read this): You don’t get anywhere by accumulating thousands of transactional personal and professional connections. You get somewhere by building genuine relationships. Those who invest in building (rather than networking) will reap the most valuable long-term rewards—health, wealth, and happiness. Here are my four core "anti-networking" principles that anyone can use: Principle 1: Find Value Aligned Rooms Put yourself into rooms with a high density of value-aligned individuals. What this means: Think about your core values, hobbies, professional and personal interests, and then consider what "rooms" are likely to filter for people with a similar set. If I were passionate about fitness and health, I would frequent the local farmer's market, the early morning hours at the gym, and local hiking trails. If I were focused on my career in marketing, I would look up any local marketing mixers or events and attend any social media or creator conferences. Place yourself into the right rooms and you'll already be well-positioned to build new relationships. Principle 2: Ask Engaging Questions I have a few go-to questions that I have found create reliably engaging discourse: • What's your connection to [insert current place or event]? • What are you most excited about currently? • What's lighting you up outside of work? • What’s your favorite book you’ve read recently? Note: Always avoid "What do you do?" as a question. It's generic and generally gets you a cookie-cutter, automated response, or an uncomfortable one if the person doesn't feel proud of their work. Principle 3: Become a Level 2-3 Listener At Level 1, you're waiting to talk. At Level 2 and 3, you're listening to learn and understand the other person. Most people default to Level 1 listening—but if you want to build new, genuine relationships, you have to live in Level 2 and Level 3. As you listen, make mental notes of a few pertinent facts about the person, their interests, or anything else that jumps out to you. These will become relevant alongside Principle 4. Principle 4: Use Creative Follow Ups Following the conversation, log the mental notes you made and create a plan to follow up in the days ahead. A few ideas for thoughtful, creative follow-ups: • Send the person a book you loved. • Share an article or podcast they'll love for a specific reason. • Offer to connect them to someone given a shared interest. The aim is to show that you were listening intently and that you took the initiative to follow up. Use these four principles of “anti-networking” and start building genuine relationships—they will pay dividends in all areas of your life for many years to come. by David Park, CEO of jenni.ai
Here is every growth hack we used for each of our distribution channels: - Organic Short-form content - Influencer Marketing - SEO - Paid Ads Organic Short-form content The most important thing to remember in this new age of social media is that follower counts don’t matter at all I would unironically sponsor a fresh account made this week vs a YouTuber with a million subs if they had similar views and I don’t even think it’s a controversial opinion (especially when you consider that the famous YouTuber will charge you potentially 30x more for less results, but I would maybe even choose the new account if they were the same price) The reason being that new accounts are highly volatile and if you put out a great engaging piece of content then it could easily go viral regardless of how many followers you have But rather than finding and sponsoring these new accounts in your niche, you can just create these accounts yourself You just need to follow this basic format: 1. Find a face for your account 2. Craft a viral video 'series' 3. Multiply your accounts What would happen if BTS made a new TikTok account and started posting? All videos on the new account would immediately go viral because the algo would push the videos back to their fans Despite having zero followers, this new TikTok account will ‘behave’ as though it has hundreds of millions of followers One great hack is to find someone who already has an audience of people that you know will convert, then ask them to create a completely new account to posts videos about your product This is an amazing hack because creators are usually very open to this idea because it doesn’t dilute their main page, it’ll be way cheaper to pay for 20 videos on a new account every month vs 20 sponsored posts on their main account, and it’ll get way better results For example we found a creator named Mengmengduck whose entire account at the time was teaching students how to write to employers and we paid him $4000 for 20 videos/mo In our first month we got 7 million+ impressions, just as expected the videos on the brand new account were being pushed to the followers on his main account When you get a new creator just follow this basic guideline: - Repost vids on all platforms (Reels, TikTok, YT Shorts) - Post 1+ videos per day - Initially, post vids similar to what the influencer posts on their main account, then start experimenting with videos that feature your product - We paid $4000/mo for MMD who had 500k followers, but you can get someone cheaper for similar results! The entire goal when working with your creator is to find a viral “series” because a video that goes viral once will go viral again You want a video that you can basically tweak slightly and repost multiple times a week that is still fun for the audience Once you find a viral series, you can start creating new accounts but this time you don’t need to work with big creators, you can just find charismatic UGC creators because you’ve found content that is engaging and poised to go viral Currently, we have about 5 different Jenni AI accounts all posting similar content Many of our accounts have tens or sometimes just hundreds of followers and they just repost stuff from our main account In some cases, the account with 48 followers gets MORE views than our main account with 55k followers...even when posting identical videos Examples of viral series: 1. A guy tries to see how many sticks of spaghetti it takes to hold his weight. Then he tries to see how many coat hangers. Then he tries to use sheets of paper. Etc etc. All the same video, minimal effort but will go viral every time. 2. A guy drinks a cup of milk for every 1000 followers he has. Everyday it’s the same video where he drinks milk but people continually tune in because they want to see him suffer and drink hundreds of cups of milk. Will go viral every time. 3. For us we had “POV you have an essay due” and it was just a ridiculous plot of someone realising they have an essay due while they are taking a shit or right before they sleep or w/e and it always ended with them using Jenni AI to help them write their essay faster. Same video, slightly different 10 second intro each time. Thinking of new viral video ideas are so hard, so just try to think of tweaking your few winning videos into “series” and just think about prolonging the lifespan of your content The order of virality: 1. Have one account on each platform (TikTok, Instagram, YT shorts) and experiment with a ton of hooks and video ideas 2. Eventually you’ll get a video that goes viral after enough experimentation 3. Experiment and somehow turn that video into a “series” 4. Start tweaking and posting this “series” on multiple accounts 5. Translate and create the same video with creators that speak Chinese, Spanish, etc 6. Take the really mega-viral videos and sponsor other pages to repost them 7. Use the mega-viral content for paid ads 8. Eventually enough copycats will copy your video series and it’ll get played out and you restart at step 1 Our video series "POV: You have an essay due" has probably generated 300 million+ views overall It was essentially the same video over and over, multiple times a week, yet they consistently went viral That one video series made us over half a million dollars, and it was one of several video series’ that we were able to cook up Influencer Marketing Find influencers - Go to your users' Instagram and see which influencers they are following. This should be easy if you’ve done user interviews correctly, if you have no social media handles of your users you should actually befriend your users and get to know them on a deeper level or you’re not going to make it - Do this for several users and eventually you will find some influencers that are ‘popular’ among your target user demographic. Find these influencers and follow them all, it’s okay you only need 1-3 - Go to these influencer's profile and click "suggested similar accounts" and you'll get an easy list of hot leads that you can sponsor (you can continue to do this recursively for each new influencer that you find) - Also, be sure to see what hashtags these influencers are using when they post and then follow those hashtags as well - Once you have a list of influencers, create a new Instagram/TikTok account and manually follow & watch their videos all the way through and the algorithm will start automatically showing relevant influencers to you that you can then reach out to (this is a great way to lower the risk of getting scammed because the videos that show up organically on your FYP are less likely to be accounts that have bought followers/views) - On your new account, you want to be on the hunt for smaller influencers, if a new-ish account has multiple videos with 100k+ views, it's absolute GOLD - Once you have a list of influencers who you are ready to partner up with, you can begin reaching out to them Reach out to influencers - DMs > emails = higher response rate (at least for us) - All messages need to be as detailed and tailored as possible, but most importantly as CONCISE as possible. This balance is hard but you’ll get a better feel for this as you notice what gets ignored and what doesn't - Demonstrate that you’re genuinely a fan of their content and that you’re excited to partner up. This is such a low bar but few founders actually put in the effort. - Why should they partner with you? Why will their audience love your product? Don’t talk about dumb shit like how many employees your company has or what round of fundraising you’re at (I suggest not talking about those vanity metrics in any situation, but I digress) - Make sure to indicate somewhere in the message that this is obviously a PAID promotion, influencers are constantly inundated by people who are begging them for free shoutouts or weird affiliate partnerships - Expect more than 50% of influencers to not respond, but this % is very volatile depending on what industry you’re in, and how cool/well-known your product is - The good news is, as more influencers talk about your product it gets easier and easier to convince them to promote your product because they have heard of it before (unknown products could be risky or straight-up scams) Negotiate - The highest priority is to align the incentives between you and the influencer. You should both want a banger video that converts - Never pay upfront for videos (pay half upfront at most). Most influencers are fantastic people but some influencers will just try and drop a half-ass video once they get their check - Try to split the payment so that some % comes from the number of conversions that they bring (you can track this via coupon code or UTM link). If they don’t want to do that, try to at least have some affiliate bonus - Ask for their viewer demographics see which countries are viewing their content and compare that with the conversion rates of those countries for your product - See previous sponsored content that they’ve posted and see how those videos performed vs their usual content - Negotiate the deal so that either they only receive some/all of the payment if it reaches a certain # of views (or a certain # of coupon code redemptions) - Don’t listen to these absolute garbage articles that tell you to pay based on the number of subscribers/followers that they have. The sole question you should be asking is, will they convert or will they not (at least in the early stage of your startup). Post content - You can’t use a general content strategy for all of your influencer partnerships because each influencer has a certain type of content that their audience likes. Your content can’t deviate too far from it or else it will have terrible watch times and you’re basically paying for a dud - If you don’t have experience with social media or making engaging content, just let the influencer make the video and then you approve it (after aligning your incentives, as we discussed in the last step) - One important note is that views are irrelevant, we’ve had videos that got 30 MILLION views and gave us barely any conversions, whereas a video with 50k views converted like hotcakes. The video should make the viewers excited about what you’ve built not just have them hear what you made and then forget about it the second they scroll to the next video on their For You Page -When in doubt, don’t be afraid of your video looking like a straight-up ad, even if it gets less views it will convert better than an influencer casually talking about your product for 15 seconds in a random “Day in the life” vlog Final tips - The biggest risk with influencer marketing is sponsoring a dead video or a video that gets a few hundred views or a few thousand views in low-converting countries. For that reason, make a portfolio of bets instead of hunting for the perfect deal. Do not allocate all of your marketing budget to a few large influencers - If the account has high conversion potential, but the first video flops, don't be afraid to run it back again (often times you can get a better rate on the second video if the first video does poorly) - You should be casting a large net and then doubling down on the winners and gathering data to get better at predicting which influencer would be great to sponsor - One good influencer partnership can make up for several influencer partnerships with negative ROI - The ultimate goal is to build out your influencer marketing arm and then bring on somebody to help run it so you can focus on other aspects of growth. - You need to have all of your insights and data figured out so that when you bring somebody on, they can take your insights and devote all of their time to become even better than you are at influencer marketing. SEO SEO is a tricky one because it can take so long to see results That’s why I would never start with SEO because in the early-stages you want fast feedback cycles and SEO is the furthest from it But the flip side is, when you really need SEO, you probably should’ve started on it 6 months prior to that point For that reason my ideal order of what growth channels I would focus on is: Organic Short-form -> Influencer Marketing -> Paid Ads And at any point when I felt like I had a deep understanding of who my powers users were I would start work on SEO and do it concurrently with whatever growth channel I was working on at that point in time Here are some growth hacks for when you do start SEO work: 1. Taking featured snippets Sometimes you'll be ranking low on the first page, not getting much traffic. Pushing yourself to the top of the page can take a lot of effort and investment, but there's a way to get there almost immediately. If the search term you're looking to rank for has a featured snippet, you can often easily take over the first spot by just tweaking your content to answer the query more precisely. The chances are your content already answers the question well enough, but it's just not written in a way that Google realizes it. Use definitive phrases like "The answer is Yes, you can do X". Use bulleted or ordered lists to make the answer concise and clear. To find these opportunities, you can plug your domain into a tool like Ahrefs, Semrush or Search Atlas and filter the keywords you are ranking for by the SERP containing a featured snippet. To keep it simple: * Plug your domain into SEO tool (ahrefs, semrush, searchatlas) * Look at keywords you're ranking for already * Filter results by the criteria of containing a featured snippet in the results * Tweak your content to answer the query in the best way possible * Jump from position 3-10 to 1 2. Increasing brand name searches Brand searches helps legitimize your startup in Google’s eyes and will help your content be seen as “trustworthy”. With this in mind, for your SEO you should be engaging in other marketing activities that necessitate brand searches. To keep it simple: * When doing organic social media marketing, encourage users to search out for your brand name instead of directly typing in the URL * When doing paid social marketing, utilizing view-through or engaged-view conversions to still track conversions made via Google searches so you can still optimize the social campaigns while reaping the SEO benefit. 3. Make it easy for search engines to understand your website Search engines have gotten a lot better at understanding messy websites, but that doesn't mean you shouldn't make it as easy as possible for them. Adding schema to your pages and giving clear cut definitions to your content can make it incredibly clear to any bots crawling your site what your site is about and what it is doing. The more the better, we've had a lot of limitations with this as we're using Framer and we've found some types of schema quite hard to implement. However, we've done what we can and any type of schema is better than nothing (as long as it's accurate) To keep it simple: * Add relevant schema to any page that is suitable * Mark up your landing pages with FAQ data, mark up your blog posts with article data. 4. Accurately estimate your ROI from search engines It's been a long time since Google allowed us to see which keywords led to conversions in Google Analytics, however it's super important to get as accurate of a picture as possible. Many people will simply look at reports and anything under the "organic" or "search engines" column, they'll count as an SEO conversion. But that's simply not true, and it severely misinforms you. By the nature of the tracking, it's impossible to differentiate between branded conversions and non branded conversions with SEO. The closest we've been able to get to do this is with a custom tool, but you can replicate it manually as well * Log into search console * Select your time period * Export your clicks for each query * Remove all branded queries * Go to your paid ads (preferably Google ads) platform and note down your conversion data. * Slightly lower the conversion percentage (because paid typically converts better than organic, as you're bidding based on a lot of other targeting metrics too) * Tally up all the clicks from search console * Use the conversion percentage from paid ads (slightly lowered) * Calculate the amount of conversions you have received from SEO (excluding brand) * Times this by the average LTV of your customer This is a much closer metric to reality than anything reported by any reporting software, especially if you have a lot of branded searches like us Paid Ads Founders will tell me their marketing strategy and marketing spend and sometimes I’ll be shocked Many are going to end up spend a sizable portion of their entire investment on google/meta ads, and the worst part is they aren’t even acquiring users at a profit, which genuinely makes me nauseous Especially in the early-stages, I honestly wouldn’t be burn ANY money on paid ads and only spend after some social media marketing first This is because data is key when it comes to paid ads and you want as much accurate data as possible to feed into the ad platforms The algorithms work very well, but they need data to make the right decisions, and you can get this data from other growth channels before starting paid ads Why paid ads after influencer marketing and organic content: 1. From influencer partnerships and organic short-form you will have a bunch of creatives that you can work/experiment/rework for paid ads 2. You get valuable customer feedback in the comments of your posts (how do target users describe your product, what they compare it to, what they like/don’t like about your product) which can be leveraged for ad copy and positioning 3. You can use the data from your social media partnerships to have better targeting for your ads on day 1 (what countries convert better, what’s the LTV of each country, what types of users are ideal to market to, etc) 4. In early-stages your budget won’t be big enough and you won't be able to spend enough on Meta to get enough data for targeting based on purchase conversions We only scaled paid ads after: * PMF (Product Market Fit) * 3x LTV to CAC (we pay less than $1 for every $3 you make from ads) * Short payback period (we make back our money in less than 3 months) Lastly, take special considerations of both the entire user journey and the landing page before you crank up adspend If your landing page isn’t persuasive + effective it’ll not only get less conversions you will also pay more for each click. In Google it improves the relevancy score and in Meta it improves the quality ranking. An easy win is also just to speed up the loading time of your page, this can directly effect the quality score of your ads and will also lower spend per click Again, do not do paid ads until later in your startup’s lifecycle It requires a larger budget, more data, and typically has higher cost per acquisition than other channels that you can start with I personally also think it’s just the most boring growth channel so don't deprive yourself of the joy of figuring out the other fun ones first haha Conclusion + Final Tip: For every level there is a new devil As you scale up your paid ads, your cost per acquisition will continue to creep upwards As you scale your influencer marketing you may actually run out of influencers to sponsor for your target user demographic There’s always some content strategy that stops working on your social media accounts, or a random Google update that threatens to fuck your rankings At each stage of scaling you’ll come across a myriad of issues that can only be solved by specialized knowledge and intense focus Scaling to $5M ARR is too difficult for one man to do (unless you’re the Lisan Al Gaib of startups) Now that you’ve read this entire guide you can just choose which growth channel to start with and throw your whole weight into it until you solve it and you can move to the next one Once you start acquiring users profitably with that first growth channel, find someone who either has the skillset to take over or someone who you can train to take over This is a critical step To get to $5M ARR you need to know how to find, hire, and retain amazing talent This could be an entire post on it’s own because hiring is so tricky, but I will say that I highly highly bias towards resiliency + speed over experience Why do I care if a candidate has 15 years of digital marketing experience? Half of our marketing work has to do with short-form content and you could’ve only become an expert in short-form (TikTok, Reels, YT Shorts) in the last 3 years anyways A young marketer with TikTok brain rot who has a great work ethic will often times outperform the “established” digital marketing agency with a ton of fake google reviews Today, our entire marketing team is just 3 people (me included), and I couldn’t have gotten anywhere close to $5M ARR without them Thanks to my growth team composed of Justin and Luke who are rockstars at what they do and helped flesh out a lot of the strategies on this post Since you’ve made it all the way to the bottom I’ll tell you one final secret Look at the bottom right of this tweet and count the bookmarks How many of those people will actually read this whole thing? 10%? How many of them will then actually try to implement some of the strategies I wrote about here? 10% of the 10%? How many of them will continue to try 1 year from now when these marketing tactics help them uncover deep flaws in their product? 1% of that? This post will be read by hundreds of thousands of people but ultimately it will only be properly utilized by literally one or two of you I hope you are that one person that I wrote this for and I hope you can go on a similar fantastical journey that I got to experience Good luck! Founders: The Master Investor List of Lists ☀️
With a record $311.6 billion in dry powder, here's a curated list to kickstart your search: 💰𝐕𝐂𝐬 ⬪ Pre-Seed: https://lnkd.in/gnxYgFF8 ⬪ 750+ Seed Funds: https://lnkd.in/g7rntFQa ⬪ Below 200 Million: https://lnkd.in/g4QhNsjV ⬪ NYC Early Stage: https://lnkd.in/gMKTstBz ⬪ Seed & Series A: https://lnkd.in/gU_PZwra ⬪ European VCs: https://lnkd.in/gZC4qqxW ⬪ Australian VCs: https://lnkd.in/gbFnpmRX ⬪ Indian VCs: https://lnkd.in/durcuiUw ⬪ Climate VCs: https://lnkd.in/d__3NqRC ⬪ Deep Tech: https://lnkd.in/gqTqjKJu ⬪ HealthTech: https://lnkd.in/gMWDprYC 😇 𝐀𝐧𝐠𝐞𝐥𝐬 ⬪ US Founders Investing: https://lnkd.in/gHtZZY2y ⬪ SaaS Angels: https://lnkd.in/g3z9sBAE ⬪ US Women: https://lnkd.in/gd4JefpG ⬪ Crypto: https://lnkd.in/gJfuaFVy ⬪ Africa: https://lnkd.in/g3z-cx6z ⬪ Middle East: https://lnkd.in/ghZ5PeQF 🌱 𝐀𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐨𝐫𝐬 ⬪ Every Accelerator: https://lnkd.in/dncseAmE Before you reach out, do your homework. Cold outreach is most effective when strategic, investors pick up on that Understanding Venture Capital: What's the difference between a SAFE and a Convertible Note?4/11/2024 by Colaeb
A SAFE (Simple Agreement for Future Equity) and a convertible note are both financial instruments commonly used in early-stage startup financing. While they serve similar purposes, there are some key differences between the two. Let's discuss them: 1. Nature: A SAFE is an agreement to purchase equity in a future financing round, whereas a convertible note is a debt instrument that can be converted into equity. 2. Debt vs. Equity: A convertible note is a form of debt that carries an interest rate and a maturity date. It represents a loan from an investor to the startup, which can be converted into equity at a later financing round, typically at a discount to the price paid by the new investors. On the other hand, a SAFE does not have a maturity date or an interest rate. It represents the right to receive equity in the future, but it does not have an explicit repayment feature. 3. Conversion: The conversion mechanism differs between the two instruments. In the case of a convertible note, it typically converts into equity when a qualified financing round occurs, typically triggered by the entry of a lead investor or the achievement of a specific funding threshold. The conversion price is usually determined based on a discount or a valuation cap. In contrast, a SAFE converts into equity upon the occurrence of a specific triggering event, such as a subsequent financing round, acquisition, or IPO. The conversion price is usually determined in the subsequent financing round, without a discount or valuation cap. 4. Interest and Repayment: As mentioned earlier, a convertible note carries an interest rate, which accrues over time until conversion or repayment. Upon maturity, if the note has not been converted, it becomes due and payable by the startup. A SAFE does not carry an interest rate, nor does it have a repayment obligation. 5. Documentation: Convertible notes are typically more detailed and have a longer legal document associated with them, outlining the terms and conditions of the loan, conversion mechanics, interest rate, maturity date, and other provisions. SAFEs, in contrast, are generally simpler and shorter agreements, with fewer terms and conditions. 6. Investor Protection: Convertible notes provide more investor protections compared to SAFEs. They often include provisions like a maturity date, an interest rate, and repayment terms, which can provide some security to the investor in case of adverse events, such as the startup's failure to raise subsequent funding. It's important to note that the specific terms and conditions of both SAFEs and convertible notes can vary depending on the negotiation between the startup and the investor. It's advisable to seek legal and financial advice when considering these financing instruments, as their suitability depends on the specific circumstances and goals of both the startup and the investor. by Colaeb
1. Swagbucks Swagbucks is a popular platform that rewards users for completing various online tasks such as taking surveys, watching videos, and shopping online. It offers daily payouts in the form of gift cards or PayPal cash. https://swagbucks.com 2. Clickworker Clickworker is a micro-tasking platform where users can complete small tasks like data entry, web research, and more. Payments are made daily or weekly, depending on the task. https://clickworker.com 3. SkipTheDrive SkipTheDrive is a platform offering remote job listings across various industries, helping users find flexible work opportunities without commuting. https://skipthedrive.com 4. Microworkers Microworkers is similar to Clickworker and offers various small tasks for users to complete. Payments are made daily or weekly, depending on the task completed. https://microworkers.com 5. Sweatcoin Sweatcoin is a mobile app that rewards users with digital currency for being physically active, which can be redeemed for various rewards. https://sweatco.in 6. UserTesting UserTesting pays users for testing websites and apps and providing feedback. Payments are typically made daily via PayPal. https://usertesting.com 7. InstaGC InstaGC rewards users for completing tasks such as taking surveys, watching videos, and shopping online. It offers instant gift card rewards which can be redeemed daily. https://instagc.com 8. TimeBucks Provides various ways to earn money, including taking surveys, watching videos, and completing tasks. Offers daily payouts via PayPal or cryptocurrency. https://timebucks.com by Colaeb We're thrilled to share an exciting update on Colaeb (pronounced collab), the platform that connects businesses with the resources they need to accelerate growth. As our platform turned four years old this week, we reflect on our achievements and look forward to the next phase of our journey. **Colaeb's First 4 Months Performance of 2024:** In the past four months, Colaeb has made remarkable progress in establishing itself as a trusted and invaluable resource for businesses all over the world. We have successfully helped numerous companies, enabling them to launch multi-product strategies faster, better, and easier than ever before. Our platform, which leverages software and our own intellectual proprietary, empowers companies with existing distribution and end-customer relationships to expand their product capabilities without the need for extensive in-house resources. By leveraging Colaeb, our customers tap into embedded partners and unlock revenue capture opportunities, enhance customer retention, and accelerate speed to market. We've heard hundreds of testimonials for example from Ibrahim, Jeremy, Aleksandra, Terry, and John ~ and are excited to continue helping others! **Turning 4 Years Old:** This week marks a significant milestone for Colaeb as we celebrate our fourth anniversary. Over the past four years, we have witnessed tremendous growth and have been privileged to serve a diverse range of businesses across industries. It is through your trust and support that we have reached this point, and we are immensely grateful for the opportunity to work with each and every one of you, from content creators like Jabez, to some of the largest organizations in the world! **Next 4 Years ~ The Go-to Business Growth Platform**
Looking ahead, we are more determined than ever to realize our vision of becoming the go-to platform in every business' marketing and strategic stack of tools. We are confident that Colaeb will continue to be at the forefront of empowering businesses to thrive and succeed. We are committed to enhancing our platform, expanding our network of partners, and providing our customers with exceptional service and support. Our customers success is our success, and we look forward to continuing this journey together! Thank you for being a part of the Colaeb community. We value your partnership and are excited about the possibilities that lie ahead. If you have any questions, feedback, or suggestions, please don't hesitate to reach out. We are here to assist you every step of the way. Wishing you continued success, Collaborate and Elevate! by Colaeb It's no secret that Taylor Swift has been crushing it! She currently has FIVE albums in the Top the 20 on billboard! The renowned singer-songwriter who has left an indelible mark on the music industry. Her captivating voice and heartfelt lyrics have captivated millions of fans worldwide. Swift's career has been marked by her ability to seamlessly transition from country to pop music, showcasing her versatility and artistic growth. Her songs often delve into personal experiences and relationships, resonating with listeners on a deep and relatable level. Swift's talent extends beyond her music, as she has also proven herself as a skilled storyteller through her music videos and live performances. With numerous accolades and record-breaking sales, Taylor Swift remains a trailblazer in the music industry, inspiring a new generation of artists with her authenticity and unwavering dedication to her craft. source: billboard
2024 Wall Street Outlook: Unveiling the Secrets of Top Investment Banks and Asset Managers by Colaeb3/9/2024 Colaeb is a platform dedicated to helping businesses thrive and succeed. In this article, we have curated the latest 2024 outlooks from the top Wall Street investment banks and asset managers.
Gain valuable insights from industry leaders such as Goldman Sachs, BlackRock, UBS, iShares, J.P. Morgan, S&P Global, Fidelity International, Goldman Sachs Asset Management, BNP Paribas Asset Management, and Lazard. Discover the macroeconomic trends, thematic perspectives, election impacts, and strategic outlooks that will shape the business landscape in the coming year. Get ready to unlock the secrets to growth and stay ahead of the competition with these valuable insights. Goldman Sachs (Macro): Insightful Overview: https://www.goldmansachs.com/intelligence/pages/macro-outlook-2024-the-hard-part-is-over.html BlackRock (Thematic): Future Trends: https://www.blackrock.com/us/financial-professionals/insights/2024-thematic-outlook UBS: The outlook for equities in 2024: https://www.ubs.com/global/en/wealth-management/insights/insights-display-adp/global/en/wealth-management/insights/chief-investment-office/house-view/daily/2023/latest-10112023.html iShares (Thematic): Three themes to get investors off the sidelines: https://www.ishares.com/us/insights/2024-thematic-outlook#artificial-intelligence J.P. Morgan (Election Impact): 3 thoughts on the year ahead: https://www.jpmorgan.com/insights/outlook/market-outlook/2024-elections-3-thoughts-on-the-year-ahead S&P Global M&A: Mergers and Acquisitions: https://www.spglobal.com/marketintelligence/en/news-insights/blog/the-big-picture-2024-ma-industry-outlook Fidelity International: Global Insights: https://www.fidelityinternational.com/editorial/article/the-economy-in-2024-something-will-give-87af1a-en5/ Goldman Sachs Asset Management: Asset-Focused Perspectives: https://www.gsam.com/content/gsam/dk/en/advisers/about-gsam/news-and-media/2023/goldman-sachs-asset-management-releases-investment-outlook-for-2024.html BNP Paribas Asset Management: Stepping into a new reality: https://viewpoint.bnpparibas-am.com/investment-outlook-2024-stepping-into-a-new-reality/ Lazard: Strategic Outlook: https://www.lazard.com/media/qo1hdfy1/global-outlook-2024.pdf Image Source. Written by Phil Haslett:
Yesterday, Accenture announced that it plans to acquire Udacity. Terms were not disclosed. Based on some data from EquityZen, a couple observations: Udacity had raised $174M in equity financing: Dec 2011: $7M Series A Oct 2012: $17M Series B Sep 2014: $35M Series C Nov 2015: $115M Series D (at a reported $1B valuation) All $174M had a 1x liquidation preference. Series D had priority over Series A-C. Udacity had *also* raised $75 million in debt, led by 💪 Hercules Capital, Inc. 💪 (a well-known lender to venture-backed startups). The debt was due in September 2024. Debt terms: Prime + 4.5%, Floor rate 7.75%, PIK interest 2%, 3% Exit Fee What does that mean for an exit? 🎂 Think of it like that cake scene from Office Space. Accenture sponsored the cake, and then people get in line to receive a slice. Here's the order: Hercules (the debtholder) goes first. They get their $75M. Series D investors go next (they get money back before other investors). They get $115M. Series A-C investors are next. Then, employees/founders get what's left. Now, without knowing the price tag of the deal, it's hard to tell how much money each group got. One can assume, however, that Udacity sold for less than the amount they raised in debt/equity ($249M). (recent rumors pegged an exit at closer to $100M, link in comments) If ^^ is true, then employees/ex-employees likely got zero for their equity holdings**. 🍩 🤔 So how'd this happen? One possible scenario: Udacity last raised equity in Nov 2015, and was judicious with that $115M. They waited FIVE YEARS to raise again, suggesting a business model that only really needed to burn $20M/year. When Udacity raised $75M in debt, they likely had a business that was close to profitability (otherwise a lender wouldn't be interested). ⏩ Fast-forward four years, the $75M debt is coming due in September 2024, growth has stalled. No equity investor wants to put in more money. 🔚 So, you find a home for the company. A buyer that will keep the vision of Udacity intact, even if it means a 💩 outcome for common stock holders. ** It's worth highlighting that there's likely some form of management/employee incentive plan for the 230+ Udacity team-members that are joining Accenture. This can come in the form of new equity grants, milestone bonuses, and performance bonuses. No viz into what that looks like her. by Brian Gease Imposter Syndrome, an enigma that has hindered countless individuals, is a foe that Manny battled head-on. Today, he stands as a beacon of inspiration, ready to share his story, lessons, and wisdom, offering a lifeline to those seeking liberation from self-doubt. Prepare to be captivated by Manny's remarkable journey as he conquers Imposter Syndrome and emerges victorious. They say the path to self-belief is an ongoing expedition, and Manny couldn't agree more. Imposter Syndrome, a phenomenon plaguing high-achievers with self-doubt about their intellect, skills, or accomplishments, has haunted many for generations. But Manny discovered that the key lies in taking action, embracing challenges, and refraining from shedding tears over setbacks. His secret? Devoting himself to the pursuit of excellence, serving his customers and clients with unwavering dedication, and fostering open and healthy communication within his team. Over time, a profound sense of empathy and gratitude washed over him as he realized the unwavering support he received from the people, businesses, and brands that believed in him. Manny also discovered his true passion and honed his talents, focusing on what he loved most. It became a perpetual journey of growth and learning. Before we delve deeper into our conversation, let Manny introduce himself and shed light on his current endeavors, which have become a catalyst for transformation. Manny is a visionary who finds immense joy in propelling businesses and creatives towards their goals. With over a decade of experience at the intersection of marketing and technology, he has honed his skills to perfection. In 2017, Manny joined forces with the brilliant designer Lenny Burkett and co-founded Stopwatch Creative. This venture allowed them to collaborate with extraordinary startups, professional athletes, and renowned enterprises. However, during the tumultuous year of 2020, amidst a global pandemic, Manny's entrepreneurial spirit soared to new heights. He embarked on a new venture, Colaeb, a software company that serves as a bridge, connecting businesses with a plethora of resources. From attracting new customers to securing investments, mentorship, and more, Colaeb has become a game-changer for companies worldwide. But it doesn't stop there. Manny's passion for making a difference led him to extend his support to artists, social entrepreneurs, and non-profit organizations. One such collaboration was with Terry Green, the visionary behind Think Make Live Youth in Columbus. Through his partnership with Manny, Terry's organization experienced unprecedented growth, empowering young minds and fostering creativity. Manny also lent his expertise to The Wave Columbus, a non-profit organization dedicated to positively impacting local communities. Together, they forged a powerful alliance, creating ripples of change that reverberated far and wide. Throughout his journey, Manny has identified three qualities that have proven to be the holy grail of personal development. These qualities are an unwavering eagerness to learn, an insatiable curiosity to explore uncharted territories, and an unyielding grit that fuels consistency. According to Manny, these traits are the catalysts for perpetual progress, and he encourages every aspiring professional to embrace them wholeheartedly.
So, who is Manny's ideal client? It's a captivating mix of creatives, passionate business owners, and visionary enterprises yearning to amplify their brand's reach. Whether you're an artist seeking to unleash your creative potential or a social entrepreneur determined to ignite change, Manny and his team at Colaeb are poised to help you. They possess the expertise to propel your marketing efforts to new heights, uncovering unique insights and connecting you with a vast pool of customers. If you're exploring advertising options on platforms like Google or Instagram, Colaeb is the perfect companion to supercharge your existing strategies. Manny's journey from grappling with Imposter Syndrome to becoming a force to be reckoned with in the business realm is nothing short of awe-inspiring. His unwavering dedication to his craft and his genuine desire to uplift others have propelled him to great heights. As you embark on your quest for success, let Manny's story serve as a guiding light, reminding you that with determination, self-belief, and unwavering support, you, too, can conquer any obstacle that stands in your way. by Colaeb
Raising capital is a crucial step for founders looking to fuel their business growth, allowing them to secure funding from investors to scale their operations and bring their vision to life. It's important to have a good pitch deck, data room, and traction to strengthen chances of raising. Here are 20 resources that founders can explore to navigate the world of capital raising: (1) No Warm Intro required investor list: https://airtable.com/appS9cG0ccqmQM111/shrsDIW1FMuA5cI9P/tblaahhCCc2v0065Q/viwdm9nLc4Aj3sHJO?blocks=hide (2) VC Fund Database for Early-Stage Startups (by Shai Goldman): https://www.airtable.com/universe/expFo1yNQPYwhey5n/vc-funds-for-early-stage-startups (3) Active VCs list: https://airtable.com/appYlRDIZLwvRPsRh/shrkohpeE2AO2ldeq/tbl5Q8N7NuW22z5Bt?backgroundColor=cyan&viewControls=on (4) Active Pre-Seed Investors: https://airtable.com/appXJdMe8st7T8K7q/shrSPNzYoSRhJBCbv/tbl216CjzNssfsDpB?backgroundColor=gray&viewControls=on (5) The Ultimate List of 750+ Seed Funds (by Matt Estes): https://docs.google.com/spreadsheets/d/1VVr-z3ujLzWZGHX3-3C9C9dBVtnjALa3_cr1xGlDPmE/edit#gid=0 (6) US Founders who invest in others as Angels: https://airtable.com/app3iFeihxOixsUlf/shrhhH3j52CyXkIP9/tblpqS8tBdY8kzmxX (7) SaaS Angel Investors (globally): https://airtable.com/app3iFeihxOixsUlf/shruI4jrfruuYyT87/tblVgubAZM7rDibub (8) Flowlie: A Fundraising Hub for early stage founders: A Digital Analyst for angel and VC investors: www.flowlie.com (9) List of Family Offices investing Pre-Seed: https://airtable.com/app3iFeihxOixsUlf/shrWjYGLAHKETll5B/tblOCFaxHvjb8etrV (10) US Women Angels List (by Lolita Taub): https://airtable.com/appytsOoxXWmjvQ2R/shrzWIHSoK0gvE82D/tble9siT6RDtZNc39 (11) New VC funds at / below $200M in size by Shai Goldman: https://docs.google.com/spreadsheets/d/1ebGZ6-ivf_3woBGC4Kz_3217DhjGsefoRu_5iP3nuFQ/edit#gid=0 (12) Investors, accelerators, and resources supporting underrepresented founders and funders (from Anna Phan): https://www.airtable.com/universe/expzgDgsO8QLDmvdt/list-of-investors-accelerators-and-resources-supporting-underrepresented-founders-and-funders (13) 4WARD VC Ultimate Climate Investor List: https://4ward.vc/climate-investor-overview/ (14) FoodTech Investors List (by FoodHack): https://airtable.com/appXQfiwpHFCoRunu/shrV2xlxgzUycjA6S/tblozf5EEO1yt66kh (15) Worldwide ICO or crypto angel investors: https://docs.google.com/spreadsheets/d/1SJEYef7U3j75d9Z4t967Ta6jlRVQcubGJqy-gPuWFY4/edit#gid=313669489 (16) African angel investors: https://docs.google.com/spreadsheets/d/1I0pbsz5Zfsnlp821UM4fcwgVxk4ojMw2SQl5ktIzxQ0/edit#gid=1049589623 (17) Angel Investors from diverse backgrounds: https://airtable.com/app3vlECCxsoA0I2Q/shrNoRaOvuL9YPGd1/tblqGWGDzEwf8OnGL (18) Active Investor list by Trace Cohen (398+ Angels): https://docs.google.com/spreadsheets/d/1tugiIXvkprHMrtLX15GC5ZryXX2g0y3RQzmP7B2KCFw/edit#gid=577007066 (19) Mountside Ventures’ List of Angel Networks: https://www.mountsideventures.com/investor-network (20) Open VC: Raise funds for your startup from 5,000+ investors: https://www.openvc.app/ Get expert advice, connect with growth partners, and reach your target audience on colaeb.com by Innovate New Albany
Join us for an enlightening TIGER Talk that will revolutionize your approach to launching a successful business! Discover the insider secrets to simplifying the complex process of reaching the right customers, finding your product-market fit, and securing the capital you need to thrive. Uncover practical strategies, expert insights, and real-world case studies that will empower you to navigate the dynamic landscape of entrepreneurship confidently. Grab this opportunity to supercharge your business growth and embark on a transformative journey towards unparalleled success. Take advantage of this game-changing event! *************** Our featured speaker, Manny Larcher. is a lifelong learner who enjoys digging deep into new technologies and nourishing ideas. Manny is a first-generation St. Lucian American born in Columbus, Ohio. He played a role in a venture-backed telehealth startup acquisition from 2015 through 2017. In 2017, he co-founded Stopwatch Creative, a marketing and tech agency assisting startups, artists, professional athletes, and brands all over the world with various marketing services. When the pandemic created unforeseen complications for entrepreneurs, Manny created Colaeb, a SaaS platform connecting others to experts, growth partners, and helping businesses reach their target audience, which has grown to hundreds of active customers all over the world. Manny joined JumpStart Ventures in 2022, where he connects early-stage technology companies with Pre-Seed, Seed, and Series A funding, as well as nourishing relationships with entrepreneurial resources around Ohio. That same year, he co-created the Ohio Tech Happy Hour, an event in Cleveland, Columbus, and Cincinnati to connect founders and investors. The event has been held over 25 times with 2,000+ attendees. by Colaeb
Finding a mentor in a professional setting can be incredibly beneficial for your career growth and personal development. Here are ten ways you can find mentors at work: 1. Seek guidance from your immediate supervisors: Start by reaching out to your direct supervisors or managers. They already have knowledge and experience in your field, and they may be willing to mentor you or connect you with someone who can. 2. Attend networking events: Participate in industry conferences, seminars, and workshops. Networking events provide an excellent opportunity to meet professionals who can potentially become mentors. Engage in conversations, express your interest in finding a mentor, and exchange contact information. 3. Join professional organizations and associations: Become a member of relevant professional organizations and associations in your field. These groups often have mentorship programs or platforms that match mentees with experienced professionals. 4. Utilize internal mentorship programs: Many companies have formal mentorship programs in place. Inquire with your human resources department or check your company's intranet to see if such a program exists. If it does, follow the necessary steps to participate. 5. Seek mentors through online platforms: Numerous online platforms, such as LinkedIn, offer mentorship programs or allow you to connect with professionals in your industry. Utilize these platforms to search for potential mentors, send personalized connection requests, and express your interest in their guidance. 6. Attend company-wide events: Take advantage of company-wide events, such as team-building activities, social gatherings, or volunteering initiatives. These events provide opportunities to interact with individuals from different departments or higher positions who may be interested in mentoring. 7. Approach colleagues in different departments: Look for professionals in different departments or areas of expertise within your organization. They can provide a fresh perspective and help broaden your understanding of the company as a whole. Reach out to them and express your interest in learning from their experiences. 8. Join mentorship or coaching programs: Some professional coaches or mentoring organizations offer programs specifically designed to connect mentees with mentors. Research and enroll in such programs to gain access to experienced professionals in your field. 9. Attend workshops and training sessions: Participate in workshops and training sessions offered by your company or external organizations. These events often attract experienced professionals who are willing to share their knowledge and provide guidance. 10. Ask for referrals: Seek recommendations from colleagues, supervisors, or friends in your industry. They may know professionals who are open to mentoring or can introduce you to potential mentors. Remember, when reaching out to potential mentors, be clear about your goals, demonstrate your enthusiasm and commitment, and express how their guidance can benefit both your personal and professional growth. Building a mentoring relationship is a two-way street, so be prepared to contribute and invest in the relationship as well. by Colaeb
P&L stands for Profit and Loss. It is a financial statement that summarizes the revenues, costs, and expenses incurred during a specific period, typically a fiscal quarter or year. The purpose of the P&L statement is to provide an overview of a company's ability to generate profits by increasing revenue, reducing costs, or both. The P&L statement starts with the revenue section, which includes sales, service fees, and any other income generated by the company's core activities. The next section deducts the cost of goods sold (COGS), which includes the direct costs associated with producing or delivering the company's products or services. The resulting figure is called the gross profit. After the gross profit, the P&L statement deducts operating expenses, such as salaries, rent, utilities, marketing expenses, and other costs incurred in the day-to-day operations of the business. The difference between the gross profit and operating expenses is the operating profit or operating income. The P&L statement then accounts for non-operating income and expenses, such as interest income or expenses, gains or losses from the sale of assets, and other items not directly related to the company's core operations. The result is the net profit or net income before taxes. Finally, taxes are deducted to arrive at the net profit or net income after taxes, which represents the company's overall profitability for the specified period. The P&L statement is a crucial financial tool for businesses as it provides insights into their financial performance, profitability, and potential areas of improvement. It is used by management, investors, and other stakeholders to assess the company's financial health and make informed decisions. |
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